Anchor Text Vs Hyperlink Know The Difference
The Internet is a web of content, but with the passage of time this web has expanded its reach to include social media, e-mail, YouTube, podcasts, and other digital platforms as well to provide users seamless access to a variety of content and applications.
And how these diverse platforms are connected together to form a web? It’s the Hyperlinks. Hyperlinks make it possible for visitors to traverse the web at ease, across platforms or within, to access relevant and information rich content.
From the users’ perspective this is definitely a very convenient method of acquiring information. While reading through an article you can link out to other websites or platforms to learn more about a critical word, term, event, etc., and come back to the main article. Therefore, links help make an article comprehensive and create a high level of user experience.
Google recognises the power of hyperlinks. On the Web, everything is about content and the links to find them.According to Google, links (read hyperlinks) and quality content are two of the three most important factors that boost ranking on the SERP.
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